Cross Media West
Conference & Expo
for Marketing & Creative Professionals
Tues. & Weds., Feb. 7-8, 2012
Cross Media is the practice of using more than one medium (i.e. direct mail, email, social media, telemarketing, pURLs, etc.) in a strategic, coordinated, integrated campaign to communicate a marketing message in a way that customizes and personalizes the message for each prospect, resulting in a higher number of qualified responses which ultimately leads to more customers.
INDUSTRY EVENTS CALENDAR
•
Upcoming DMAsc Events
October-December 2010
•
DMA 2010 (San Francisco)
Sat.-Thurs., Oct. 9-14, 2010
• Christian Prayer Meeting (San Diego)
Tues., Feb. 7, 2012
•
Cross Media West (San Diego)
Tues.-Thurs., Feb. 7-9, 2012
Contact Us::
Cross Media West and PrintFest
are produced by
CAL EVENTS
PO Box 369 • Tustin, CA 92781-0369
Phone: (714) 544-2544
Fax: (888) 675-EXPO (-3976)
info@calevents.com
Home
Cross Media West
Conference & Expo
for Marketing & Creative Professionals
Tuesday & Wednesday, February 7-8, 2012
Cross Media West has partnered with the 7th Annual Online Marketing Summit to deliver cutting edge educational content and networking opportunities to the direct marketing community in Southern California, February 7th & 8th 2012. Exhibits, presentations and social networking events will focus on targeted, relevant, customized, personalized, integrated-media marketing strategies, tactics and tools.
Learn from your peers, early adopters that know the pitfalls, who will share the secrets to deliver repeated success to increase response and conversion rates with Cross Media. Over a power-packed two days in beautiful, sun-soaked San Diego, speakers will discuss, and vendors will demonstrate, best practices in delivering Cross Media Marketing Campaigns, including:
Co-located at Online Marketing Summit 2012 at the
Hilton San Diego Bayfront Hotel in San Diego, California
For exhibit and sponsorship information, please contact:
Laura Hoover at (714) 544-2544 x103 or laura@crossmediawest.com.
Click here to view downloadable documents in a new window.
Note that PrintFest will NOT be held in 2012.
Please visit PIASC.org for events related to the printing industry.
December 1, 2011 – TUSTIN, CA
TWO CROSS MEDIA PRESENTATIONS SCHEDULED FOR ONLINE MARKETING SUMMIT
L2 and interlinkONE will discuss Cross Media Marketing at Cross Media West, co-located at the Online Marketing Summit February 7 & 8, 2012. L2′s Wrich Printz will speak on a topic yet to be announced. Jon Oakes from L2 and a representative from interlinkONE will provide expert advice on the main Cross Media Marketing panel presentation, moderated by Scott Shuford from FrontGate Media.